Landing page
flowAlso called: Marketing page, Campaign page
A page that introduces an offer, provides supporting information, and leads to a primary action.
Identify interface parts and common page layouts.
Also called: Marketing page, Campaign page
A page that introduces an offer, provides supporting information, and leads to a primary action.
Also called: Article, Story page
An article page with a headline, author information, body text, figures, and related links.
Also called: Product shell, Console shell
Persistent product chrome around a changing workspace, usually with fixed navigation and tools.
Also called: Overview, Command center
A summary of status, trends, alerts, and actions.
Also called: Index page, List view
A workspace for finding, comparing, filtering, and acting on records.
Also called: Builder, Studio
A creation surface with a primary canvas, surrounding tools, and contextual properties.
Also called: Wizard, Stepper flow
A guided sequence for collecting decisions in order while keeping progress and recovery clear.
Also called: First run, Activation flow
A first-use sequence that introduces features and collects setup information.
Also called: PDP, Detail page
An inspection page centered on one object, with media, facts, variants, trust, and purchase or save actions.
Also called: App bar, Header
A header containing the logo, navigation, and global actions.
A prominent introduction that presents the page's primary message.
Short text that categorizes or contextualizes a headline.
A short label associated with a headline, often a section name or topic.
Also called: Subtitle, Deck
Supporting text that elaborates on or qualifies a headline.
Also called: Lead
The opening paragraph of an article or page.
A trail of links showing the current page's position in the site hierarchy.
Also called: Rail
A panel alongside the main content for navigation, filters, or supporting information.
The bottom section of a page containing links, legal text, or secondary navigation.
A hidden link (visible on focus) that lets keyboard users jump past navigation to the main content.
Also called: Banner, Announcement bar
A bar fixed to a viewport edge for announcements, alerts, or consent controls.
The page area visible before scrolling. Its height depends on the viewport.
The gap between columns in a grid layout.
Also called: Full bleed
Content that extends beyond the usual page margins.
A surface that groups related information, such as an image, title, and description.
Also called: Tag, Badge, Pill
A small, rounded label used for categories, filters, or status indicators.
A circular image or icon representing a user or entity.
A small preview image that links to or represents larger content.
Text that describes or credits an image or figure.
A line identifying the author, usually with their avatar, name, and publication date.
An excerpt displayed separately from the body text for emphasis.
Also called: Admonition, Alert
A boxed message with a colored border or icon that warns, informs, or highlights something.
Also called: Rule, Separator
A horizontal line separating sections of content.
An image, diagram, or code block grouped with a caption.
A message and optional action shown when a view has no data.
Also called: Shimmer, Placeholder
Pulsing gray shapes that mimic the layout of content while it loads.
Text that identifies a form field.
Hint text inside an empty input. A placeholder does not replace a label.
Text associated with a field that provides guidance, validation, or a character count.
A label that starts inside the input and animates to the top border when the field is focused or filled.
Also called: Legend
A labeled group of related form controls.
Also called: Switch
A control that changes a setting between two states, such as on and off.
Also called: Autocomplete
An input that combines free typing with a filtered dropdown of suggestions.
Also called: Snackbar
A temporary status message that confirms an action.
Also called: Dialog
A dialog that blocks interaction with the surrounding page until closed.
Also called: Sheet, Panel
A panel that slides in from the edge of the screen for secondary content or actions.
A floating box anchored to a trigger element, containing interactive content like menus or forms.
A non-interactive hint that appears on focus or pointer interaction.
A horizontal track that fills to indicate how much of a task is complete.
Also called: Loading indicator
A rotating circle that signals an indeterminate wait.
Also called: Disclosure, Collapsible
Stacked sections that expand and collapse to show or hide content.
Also called: Slider, Swiper
A horizontal strip of items that scrolls or animates between panels.
Also called: FAB
A floating button for the page's primary action.
Also called: CTA
A link or button for the primary action.
Also called: Select menu
A control that opens a list of options.